Recent Episodes

How to Build a Community of Engaged Followers Before You Pitch ‘Em

April 22, 2022

Robbie Samuels is all about building a community of engaged prospects, establishing relationships with followers who will choose to do business with you rather than acquiesce to your hard-charing pitches. Robbie is a multi-passionate entrepreneur or what some would call a “multi-hyphenate.” In his case, this means he's a professional speaker – business growth strategy…

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How to Become Superbold and Reap the Benefits

April 6, 2022

Fred Joyal is #1 Amazon Bestselling author, speaker, entrepreneur, and business advisor. He co-founded the most successful dentist referral service in the country:1-800-DENTIST, which, over 30 years, generated over $1 billion in revenue. He has also been awarded the Conrad Hilton Distinguished Entrepreneur Award by Loyola Marymount University, and had a successful career at one…

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How to Escape Procrastination Prison and Maximize Productivity

March 23, 2022

Les Watson has a passion for, and expertise in, time management and productivity which has earned him the nickname ‘The Time Lord’. He has worked extensively throughout Australia and South-East Asia delivering dynamic training programs to major corporations, small businesses and individuals. Les’s knowledge and skill comes from over 30 years of experience as a…

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How to Nurture Healthy, Business-Buildings Sales Habits

March 16, 2022

Jeroen is co-founder and CEO of Salesflare, an intelligent CRM built for SMBs selling B2B, mostly popular with agencies and fast growing startup companies. Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up the leads for their software company in an easier way. They didn't like to keep track of…

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How to Make Your Business Grow – Without Being a Braggy, Bigshot, Bro

March 8, 2022

You can attract new clients and build your business without tricks and without being a braggy bigshot. Provide real value — by creating relevant, informative, entertaining content and building meaningful human relationships with your ideal prospects. My guest today is all about that. And like me, she’s not very fond of braggy, bigshot marketers. She…

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How to Humanize Your Business Story and Why It Matters

February 23, 2022

Donna Loughlin is the Founder of LMGPR and known for her work with futurists and innovators. She has launched more than 500 companies taking them from stealth to market leaders since forming her agency in 2002. She is also the host of BeforeItHappened, a leading narrative podcast featuring visionaries and the moments, events, and realizations…

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How to Build Meaningful Connections, One Conversation at a Time

February 17, 2022

Maxine is an investment banker, turned economist, turned CEO of Pick My Brain. Maxine is on a mission to help facilitate 1 million conversations between the world's people and in doing so unlock $10M worth of creative commerce. In this episode, Tom and Maxine discuss the power and value of conversations and how Pick My…

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How Visual Thinking Makes You A Better Marketer and Leader

February 9, 2022

Todd Cherches is the CEO and co-founder of BigBlueGumball, an innovative New York City-based leadership development and executive coaching firm. He is a member of Marshall Goldsmith’s “MG 100 Coaches, and is a Founding Partner of the Global Institute For Thought Leadership (“GIFT”). Todd was just recently nominated by Thinkers50 as a finalist for their…

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Marketing Lessons from a Master Copywriter

February 2, 2022

Kim Krause Schwalm was always a marketer who could write copy. She spent more than 13 years in the corporate world in various marketing positions—from Brand Manager to Publisher to launching and running the Healthy Directions supplement business and growing it to more than $23 million in sales within 3 years—before she started her freelance…

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How to Find Your Voice to Become a Fearless Speaker

January 26, 2022

Dr. Doreen Downing is a Psychologist and Confidence Coach who specializes in the treatment of public speaking anxiety. She also hosts the Find Your Voice, Change Your Life Podcast. Doreen once suffered from extreme stage fright. In conquering it, she discovered being connected to your authentic self is the key to relaxed and confident speaking.…

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How to Stand Out from the Crowd on LinkedIn and Beyond

January 19, 2022

Jon Keel is a results-oriented Business Advisor, who has been helping businesses and their leaders stand out and thrive for nearly 25 years. He is the CEO and founder of Improved Results, LLC, which helps small business people increase revenue and gain the freedom they want by using proven, automated systems. He co-developed the Xavier…

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The Business-Building Power of Human Connections

January 12, 2022

Jürgen Strauss is a great marketer who’s on a mission to make marketing human again. He’s my guest because we see eye-to-eye. He comes to us today from the south coast of Australia – near Melbourne. Jürgen is the founder of InnovaBIZ, host of the InnovaBUZZ Podcast and the Tales of Marketing Transformation Show. He…

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How to Reframe Your Story So you Can Earn What You Deserve

January 5, 2022

Susan Trivers helps business leaders earn more while working less – by reinventing how the price their services. Susan Trivers has designed a modern value based pricing method that works for EVERY services firm. In this episode, she and Tom discuss how to achieve greater profitability and serve your clients better – by switching from…

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How to Master the Secret Art of Subtle Selling

December 16, 2021

Aleasha Bahr is a custom sales & marketing strategist known for showing solopreneurs the Secret Art of Subtle Selling.She personally sold over $50 million in services. In the process she created a proven sales approach she can customize to solopreneurs strengths that allows them to close 80 percent of their leads, without pain, pitching or…

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Why Project Managers Make Great Storytellers with Jack Turk

November 18, 2021

OVERVIEW Jack Turk is an A-List copywriter who was the “man behind the curtain” for Dan Kennedy's NO BS Inner Circle and many other prominent marketing experts. He has written copy that has generated millions of dollars in sales for corporations like Microsoft and Kodak, as well as small businesses including denists, attorneys, physicians, and…

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How a Storytelling Joy-Bringer Attracts Clients

October 6, 2021

Neal Albritton is Lead Advisor and Joy-Bringer at Albritton Financial Services… and he is a great story-powered marketer.  In this episode, we discuss why it's so important to build meaningful relationships with prospects and clients.  FULL EPISODE VIDEO https://vimeo.com/628674411?share=copy Connect with Neal: Web: https://albrittonfs.com LinkedIn: https://linkedin.com/in/nealmalbritton/ YouTube Video: https://youtu.be/-STJz6lcIOk

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Chris Hobler – The Angel on My Shoulder

September 29, 2021

This is the story of Chris Hobler — my friend who wrote and performed the music you hear at the beginning and end of each episode. This is both a sad and inspiring story. Chris died of ALS in 2005. But he's still here, an angel on my shoulder, inspiring me every day. In this…

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How I Found a Kick-Ass Story in an Australian Toilet

September 22, 2021

This episode is for you if you ever sit in front of your computer screen, hoping to write and email or blog post or some other piece of marketing content, and you feel stuck and you think, “What the heck should I write today!?”  We open the episode with a story about a guy in…

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Clean Up Your Stinking Thinking, So You Can Stretch Further and Achieve More

September 15, 2021

My guest is Cheryl C. Jones. She helps business people rewrite the stories they tell themselves so they can stretch further and achieve more. That thing about “stinkin’ thinkin’…” I got that from Cheryl.  She is an intuitive business coach and an emotional-mastery expert who believes that for you or your business, you must FIRST…

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Act Like a Human, Not a Humorless Robot

September 8, 2021

OVERVIEW: The more human you are in your business, the more HUMAN your business relationships will be.  That’s good for your clients. That’s good for your employees. And that’s good for you and your business.  Dr. Heather Walker is all about making organizations more human so they function more effectively. She is an organizational psychologist who…

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The Inner Game is NOT a Joke

September 1, 2021

Tom kicks off this episode with a story about Stuart Smalley — the Saturday Night Live character who made mindset work (or “the inner game”) seem like a giant joke.  But, as the name of this episode suggests, the inner game is NOT a joke.  Tom’s guest, Mary Kutheis, is all about the inner game. …

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How NOT to Damage Your Brand and Piss Off Your Customers

August 25, 2021

On the very first line of his LinkedIn profile, my guest Ted Prodromou asks “Are you auto-blasting templated messages AT your LinkedIn connections?” And if you are auto-blasting templated messages AT your LinkedIn connections, Ted offers some sage advice to you:  “STOP IT! You are damaging your brand and pissing off your connections.” Which bring…

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Action Drives Business. Inaction Kills It.

August 18, 2021

Tom kicks off this episode with a story about Leonardo DaVinci's perfection problem…before introducing his guest, Noah Mittman who is a great example of how NOT to get stuck chasing perfection. Noah is all about taking action. He’s the founder and CEO of Snowman Films. He has applied his vast knowledge to build an online…

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You Don’t Need a Greek Goddess to Conjure Great Stories

August 11, 2021

You don't need magical muse to create great things. You just need the right structure and to tap into the power within you to create. Tom's guest, Dixie Gillaspie, is all about helping people tap into their core power to achieve great things. She and Tom trade stories and discuss how to create powerful stories…

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What Would Regis Do?

August 4, 2021

OVERVIEW: Tom kicks off this episode with a story about Regis Philbin, why he was the greatest HOST ever, and what we all can learn from him to connect more effectively with prospects and clients. Michael DeLon is THE authority on BUILDING authority and credibility. Michael DeLon is known as The Credibility Creator. Michael DeLon…

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How to Delight Customers and Beat Back the Avenging Hordes

August 4, 2021

OVERVIEW Tom kicks off this episode with a story about a vengeful woman and all of the vengeful people who are ready to pounce if you fail in service delivery. His guest, Vance Morris, knows plenty about this. Vance is a Walt Disney World Resort Management Alumni He spent 10 years as a leader in…

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Information Is ALWAYS More Delicious with a Side of Entertainment

August 4, 2021

OVERVIEW Tom kicks off this episode with a story about a burger joint in Toronto that did something wildly entertaining to attract attention. That burger joint AND Tom’s guest, Dr. Pele, are all about informing AND entertaining their prospects and customers. Call it INFOtainment. Dr. Pele is a master infotainer. He and Tom discuss how…

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