Why Project Managers Make Great Storytellers (with Jack Turk)
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Jack Turk is an A-List copywriter who was the “man behind the curtain” for Dan Kennedy and many other prominent marketing experts. His copy has generated millions of dollars in sales for corporations like Microsoft and Kodak, as well as small businesses including dentists, attorneys, physicians, and even magicians. Before he become one of the world’s greatest copywriters, he worked as a project manager and game designer for Microsoft. In this episode, he and Tom discuss how the lessons and systems he applied as a project manager can help you write better copy with less wheel-spinning and writer’s block.
Connect with Jack:
Free Toolkit to Write Killer Headlines Fast: https://writekillercopyfast.com/3steps