Why Your Emails Are Getting Ignored And How to Fix It In 45 Days (with Ely Delaney)

Ely Delaney is the creator of The Follow Up Rockstar System, teaching entrepreneurs how to go from surviving to thriving in any economy. He’s an Amazon bestseller with his three books “Marketing Tidbits”, “Networking Tidbits”, and his latest book, “The Follow Up Code: 7 Virtues for Building Trust Through Email.” His best-selling training course “Networking Like A Rockstar” has over 1424 students registered globally. 

In this episode, he and Tom discuss why email marketing isn’t dead and how better follow-up can raise open rates to 40–50% in about six weeks. The goal is to use platforms like LinkedIn or X to bring people “into your castle,” rather than depending on social media entirely – and Ely gets into how to do it. He explains common mistakes and recommends value-driven, conversational emails that tell stories. They also discuss testing frequency by audience, his two-year evergreen ghostwritten campaign service, and how to craft a killer re-engagement email.

If you recognize the power of having your own list but feel like you’re not getting everything out of it that you could, this episode is for you.

DISCUSSED IN THIS EPISODE

~02:42 Is Email Dead? (Uh, No)

~03:20 Own Your List

~05:13 Social Algorithm Risk

~09:50 Email Relationship Hub

~11:10 Why Emails Fail

~13:41 Value First Emails

~15:37 Frequency Debate

~20:02 Test Your Audience

~24:51 Write Like You Talk

~29:39 Services And Offers

~31:50 Follow Up Fix Course

~34:06 Slacker Email Tip

~34:51 Book And Wrap Up

~37:03 Final Outro

FULL EPISODE VIDEO

https://vimeo.com/1211851408

CONNECT WITH ELY

Website: https://connectwithely.com/

Social Media:

LinkedIn: https://www.linkedin.com/in/elydelaney/

Facebook: https://www.facebook.com/elydelaney

Instagram: https://instagram.com/elydelaney/